Episode 81: Your brand story: Score its unique power to help your coaching business.

People won’t buy your service — until they feel your brand story.

Your brand story isn’t just a nice-to-have - it’s a tool that can help (or quietly sabotage) your visibility, confidence, and connection with potential clients. But how do you know if it’s really doing its job?

In this episode, I’m walking you through 10 powerful questions to help you score your brand story and discover where it might be leaking energy. Even if you're not sure you even have a brand story, this is a safe and insightful place to begin.

If you’re a coach, especially one who’s sensitive, intuitive, or burnt out on marketing fluff — this episode will help you reconnect to your deeper message and gently tune it up so it starts working for you again.

Let’s get your brand story to the place where it gives people goosebumps — and gets them ready to say yes.

Main Topics & Discussion

What is a brand story, and why it matters
 The 10-part scoring method — what to look for
 Story struggle vs. solution — and why both are essential
 Emotional resonance and what feedback to look for
 How to choose a brand story that’s safe, strong, and strategic

Want to improve your brand story?

Get your free guide here: https://explore.yourepicbusiness.com/epic-brand-story

Write your brand story in 7 days with personal feedback from Lynn here: https://grow.yourepicbusiness.com/brand-story-session

About the Host: Lynn Coleman hosts essential conversations about power for coaches: inner, outer, and how it affects our businesses and lives. These conversations are lovingly created to help you help more clients. Lynn's guests all have something intriguing, useful, and personal to share with you.  

Podcast Website:

Listen to more episodes here: https://yourepicbusiness.com/podcast/ 

Watch this episode here: https://youtu.be/qMSReSlJLP8

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